UA Action Card Recognized with National Social Networking Award

TUSCALOOSA, Ala. — The University of Alabama’s Action Card Office was presented with the 2016 National Association of Campus Card Users’ Best Social Networking and/or Website Award at the 23rd annual NACCU conference in San Francisco.

The award, sponsored by TCF Bank, is presented to the institution whose submission receives the most votes from its NACCU peers before the conference.

Jeanine Brooks, Robin Coleman and Lindsey Howard of the Action Card Office accepted the award from TCF Bank’s Jay Kosmicki.

“The demand for online services and saturation of social media options has completely changed our Action Card marketing, communications and product delivery strategies,” said Brooks, director of UA’s Action Card office. “UA produced a valuable solution for departments with their new website template.

“The support for our program from Dr. Lynda Gilbert (vice president for financial affairs and treasurer) and UA Financial Affairs allowed us to allocate resources to reach out to all areas of the campus community this past year, and we are seeing the results in better-designed programming and higher volume for our services.”

The Action Card is the official UA photo identification and prepaid purchasing card. Its uses include access to athletic events, UA libraries and various campus facilities. For more information, go to actcard.ua.edu.

As the only association serving the national and international campus card transaction industry, the NACCU is dedicated to high-quality educational programs, resources, services and tools. Membership is open to all colleges, universities, secondary institutions and companies that are involved with the campus card market and offers a number of services, conferences and workshops on topics related to campus cards.

Contact

Kristy Payne or Richard LeComte, media relations, rllecomte@ur.ua.edu, 205/348-3782