Leading Advertising Executive to Give March 7 Talk at UA

TUSCALOOSA, Ala. – “Believe it or not, some advertising makes the world better,” according to an executive of one of the world’s largest public relations agencies who will give a presentation by that title on Thursday, March 7, on The University of Alabama campus.

Katharine Day Bremer, senior vice president and general manager in the Atlanta office of Porter Novelli, will give this presentation in 216 Reese Phifer Hall from 7:30-8:45 p.m. The Advertising Educational Foundation’s Ambassador Program and UA’s department of advertising and public relations will sponsor the talk.

With offices in 96 cities and 57 countries, Porter Novelli International is one of the world’s top 10 largest public relations agencies.

In the Foundation’s Ambassador Program, seasoned executives who represent major advertising agencies, advertisers and media companies volunteer their time and talents to meet with faculty and students for a one-day visit. Ambassadors are available to discuss not only the process, but also the issues surrounding advertising, such as ethics, gender portrayals, and cultural diversity. More than 150 colleges and universities participate in any given year.

Bremer oversees the Porter Novelli Atlanta office, which focuses on consumer, technology, health care and social marketing accounts. Prior to joining Porter Novelli, Bremer was senior vice president of external relations for CARE for seven years. CARE reaches 25 million people each year through programs in more than 60 countries. At CARE, she oversaw fundraising, corporate partnerships, branding, strategic planning, and all aspects of external communications including the Web site.

Contact

Chris Bryant, Assistant Director of Media Relations, 205/348-8323, cbryant@ur.ua.edu